Why Natural Fibers Are the New Outdoor Revolution
For decades, the outdoor industry has celebrated innovation through synthetics—lighter, stronger, and more technical fabrics made from petroleum-based materials. But as we grapple with the environmental costs of producing many synthetic products, is a shift underway? Wool, waxed cotton, and hemp are gaining popularity. This resurgence is not just a nostalgic throwback. Brands and individuals […]
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