Why Natural Fibers Are the New Outdoor Revolution

For decades, the outdoor industry has celebrated innovation through synthetics—lighter, stronger, and more technical fabrics made from petroleum-based materials. But as we grapple with the environmental costs of producing many synthetic products, is a shift underway? Wool, waxed cotton, and hemp are gaining popularity. This resurgence is not just a nostalgic throwback.

Brands and individuals are innovating with natural materials. They prove that these materials can be high-performing and sustainable alternatives to synthetic fibers.

Patrick Clark is one of the people leading that charge. He is the founder of Lucky Sheep and the author of the book A Rewilder’s Guide to Outdoor Adventure.

Patrick has developed a full backpacking kit made almost entirely from natural fibers—with a base weight of just 20 pounds. From lightweight wool sleeping bags to waxed canvas backpacks, his designs challenge traditional notions. They show that performance does not have to come at the cost of sustainability.

Some of the products offered at Lucky Sheep:

lightweight wool sleeping bag

waxed canvas rain jacket

canvas backpack

waxed canvas daypack

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